Ever wondered how to create a shoe that transcends trends and time? Prepare to dive into the story about Joe Freshgoods and New Balance – a partnership that is not just about shoes but about creating a legacy that will last the test of time.
When Craftsmanship meets Storytelling
Joe Freshgoods is a master at both storytelling and style in a world of sneakers. His collaboration with New Balance redefined what it meant to create a shoe that resonates at a deeper level. Joe’s journey has been nothing short of legendary. From the groundbreaking DBM 992 “No Emotions Are Emotions”, to the latest iteration “Aged Well”, Joe’s debut in 2020 was nothing less than legendary.
What makes the Joe Freshgoods x New Balance 9992 so special? It’s not just a shoe. It’s a testament of the power and persistence to make a dream a reality. Joe’s first collaboration with New Balance was met with so much enthusiasm that hundreds lined up in freezing weather, some overnight, to get a pair. This wasn’t a sneaker release, it was a cultural phenomena.
Joe Freshgoods has a “Aged Well Edition” that is a sneaker with a vintage look, but a modern feel. This shoe has faded pink suede, a grey base, and a white and pink midsole. It’s designed to look like an old classic. Don’t be fooled, this is not a vintage shoe.

“Aged Well”, is more than just a colorway. It’s a celebration. Joe and New Balance released twenty sneaker projects over the past five-year period, each telling a unique story. Joe brings his fans along with him on the “Aged Well Edition” with a documentary that captures their partnership and its impact in sneaker culture.
Why should you care about a new sneaker collaboration? The Joe Freshgoods x New Balance 9992 “Aged Well”, is not just another shoe, it’s a part of history. This sneaker is timeless in a world of trends that come and go. It’s a great reminder that true craftsmanship can create something lasting.
Joe Freshgoods is a sneaker designer who has taken the classic silhouettes and “dad shoes” to a new level. His ability to combine nostalgia with modern design makes him a standout within the sneaker industry. The “Aged Well Edition” is a great example of this, paying homage to past while looking to the future.
The Joe Freshgoods x New Balance “Aged Well”, is more than just a shoe. It’s a conversation-starter. This sneaker is a wearable work of art with its unique design and story. It’s a good reminder that the most powerful stories often take time to unfold.
Let’s not forget about the price: $220. It’s a steal for a sneaker which combines the best of New Balance heritage with Joe Freshgoods innovative design. This limited edition will be released on February 21st through the EQL raffle, and February 28th worldwide.