The world changed and so did the sneaker game. From iconic releases to groundbreaking innovation, 2020 was a sneaker culture year that will be remembered for a long time. What were the biggest trends and why are they still relevant today? Let’s explore the year that changed the world.
Why are we so excited by sneaker trends? Is it because of the thrill of the hunt, the chance to have something rare, or the way they reflect culture and values? Sneaker trends aren’t just a passing trend for many of us. They’re also a way to express our culture and connect with the global community. In 2020, these sneaker trends took on an entirely new meaning.
Retro Styles: The resurgence of vintage styles was one of the biggest trends of 2019. Classic designs like the Nike Air Jordan 1 and the Adidas Superstar made a big comeback. According to industry reports over 70% of sneaker lovers cited retro releases, proving that nostalgia is never out of style.
Sustainability: Another major trend is the shift to sustainable footwear. Brands such as Nike, Adidas and New Balance have introduced eco-friendly production methods and materials, reflecting the growing demand for sustainable products. A recent survey revealed that 80% consumers are willing pay more for sustainable sneakers.
Collaborations galore: The year 2020 was a year of exciting collaborations. From Travis Scott x Nike, to Yeezy x Gap. These partnerships brought different worlds together, creating unique designs which captured the imaginations of sneakerheads around the globe.
Comfort meets style: As more people spend time at home, comfort has become a priority. The trend was dominated by chunky sneakers, slip ons, and ultra comfortable designs. This proved that style and comfort go hand in glove.
2020 was a year full of change and sneaker culture wasn’t an exception. The trends that emerged reflect a shift in the direction of sustainability, comfort and nostalgia. Recent surveys show that over 60% of consumers believe the events of 2020 have influenced their shoe choices, causing them to prioritize comfort and eco friendly options.
But it’s more than just trends. In 2020, online shopping grew as more consumers turned to digital platforms to buy their favorite sneakers. This shift has accelerated the growth and accessibility of sneaker culture.
Imagine being a part of a community where you’re always on top of the latest trends and every new release is a moment of excitement. Staying tuned to our website will give you exclusive insights into the newest sneaker releases, trends, and stories. Our content will inspire you whether you’re a sneakerhead or someone who just loves great design.